Roswitha Rodrigues is a cat person. Luckily her natural curiosity has not let to any catastrophic consequences so far – on the contrary, she was able to channel her inquisitiveness into a career that allowed her to combine asking questions with discovering and honing creative solutions: over the last 25 years she has been responsible for the concepting, branding and developing a visual language for many successful national and international companies – including Harper Collins, Arm & Hammer, BB Promotions, Legal Resources Centre South Africa, San-Ei Gen, Nikkei America, Tessera, and Jatheon Technologies, to name a few.
Besides being founding partner and creative director of the NY based visual branding studio Magical Monkey since 2000, Roswitha’s students at the New York School of Visual Arts kept her on her toes since 1997, where she enjoys coaching them on their journey of discovering and harnessing the power of visual communication.
In 2011 Roswitha joined director/producer Graham Elliott in the making of “New York in Motion”, a documentary about how the cityʼs unique microcosm of cultures influences designers and artists in New Yorkʼs motion graphics industry. The success of the film, and traveling with it to festivals around the world, inspired their current project, “World in Motion – Visual Culture in the Making”, a new format of documentary exploration investigating differences of cultural identities around the globe and how they manifest themselves in design and communication arts.
Roswitha's professional work has received numerous awards, including Regional and National NCMPR Paragon Awards, ProMax, Graphis, HOW, American Graphic Design and Advertising Women of New York Awards, among many others. She has also been able to share what she has learned so far as speaker and in workshops at conferences in the US, Europe, South America and Asia – and she would like to sincerely thank her her friend and cat-sitter Jean for the opportunity to do so.